What is Search Engine Optimization (SEO)?


Search Engine Optimization (also known as SEO) is a form of internet marketing strategy that put your website at the top of search engine results (e.g. Google, Yahoo etc) for free and unlimited traffic.

Why is Search Engine Optimization (SEO) important?

With more than 3.5 billion Google searches every day , your customers can find you when they Google about the products/services you are offering, with the help of SEO.

Search Engine Optimization (SEO) allows you to put your website on top of your competitors' website. The better you optimize your site, the higher your website is ranked in Search Engine Results Page (SERP). You can be sure that your potential customers see your website on the internet search listings before they get to your competitor's.

You can target this cluster of potential customers who are searching for your products/services and convert them to your customers. The best part is – you connect to them for free!

How can Search Engine Optimization (SEO) help in my business?

Instead of looking for customers, SEO will bring customers to you. Imagine when your potential customers search online for the products/services you are offering and your website appears in first page of google. The closure rate is very high as you are linking up with this cluster of customers who are already searching for your products/services.Not only that, SEO allows you to target customers all around the Globe.

For example, Deepa can target the keyword of "flower delivery India" as there are approximately 2000 searches monthly. A conversion rate of 3% of these 2000 potential customers means an additional of 60 sales per month.

What are the advantages of Search Engine Optimization (SEO)?

  • - Free and unlimited Leads
  • - Targeted audience
  • - Expose your ads 24 hours a day, 7 days a week